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Do you know? A small, oval-shaped face with V-line jaw is the embodiment of femininity and delicateness. Pretty much all young women and sometimes even young men in Japan desire to have small faces known as kogao. According to the...
Have you ever heard of eyebrow embroidery? Learn all about this new beauty trend that is making waves around the world. Wouldn't it be nice if you could have effortless perfect brows every time without any makeup. Eyebrows frame a...
Have you ever wondered how Japanese women (and men) upkeep their youthful looks? Their secret is dermal fillers. The global facial aesthetics market was worth US$2.5 billion in 2013 and – growing at an 11% CAGR from 2013 to...
The lingerie designed by GOMI HAYAKAWA, feast by GOMI HAYAKAWA, is known for targeting the females with smaller breast sizes, AAA to A cup. All the items released by feast have been gaigning a lot of reputation as cute and ultra...
Ever dreamed about becoming an Oiran for few hours? That’s now possible in Nara! Famous for their beauty and extravagant style, the Oiran - those well-known courtesans during the Edo period -, are today often mistakenly called Geisha. Even though...
“Nail Art is the new Lipstick”. In Fashion all the quotes are always true, but never before one have been so out of time. Always trendy, no matter the season, the Nail Art is a must-have for every girl who’s...
To celebrate its 25th anniversary, the brand THE BODY SHOP JAPAN offers a special line of products through an extraordinary collaboration with the master of the Kawaii culture: Sebastian Masuda (6%DOKIDOKI / Kawaii Monster Café, etc). With a collection of ultra-colored beauty...
Designed by GOMI HAYAKAWA, the Japanese lingerie brand Feast is celebrating its 1st anniversary with a special dreamy collection, the: “Glossy Ribbon Mermaid”. Known for being the best friend of girls with smaller breast sizes, this new line of Feast...
Last spring, for the Moschino's show, Jeremy Scott presented his dream's collection freshly inspired by the iconic model of all times : Barbie. With some super-pink, super-girlies pieces and a lot of fun, the designer put under the spotlights...
As Japan continually introduces new styles and awesome trends into the world, summer is a most inspiring season where every fashion fantasm can become reality. One of the hottest and summer-y phenomenon of this year is the pastel hairstyle...

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GU and Sailor Moon : Round 2 – Winter edition !

Sailor Moon themed clothes at affordable prices? GU, the sister brand of Uniqlo, fulfilled the dream of all fans of the 1992 anime series Sailor...