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Check out the latest beauty news, tips, trends and ideas from Japan !

MAISON DE REEFUR

Hi cherry's, how are you? The long-awaited Valentines Valentine Collection is launched on February 1 (Thu) from the Maison Dreadle brand, a popular model that combines the tremendous support of fashionable girls and the direction of Rika. Among them, the first thing I'd like to check out is the chocolate box "REEFUR CAT CHOCOLATE" designed with a cat with a naive...

Cheburashka is collaborating with Thank You Mart !

Hi cherry's, how are you? Are you always in search of your coins or makeup in your bags and never find them? Because today we will give you a suggestion to organize everything or even your children can use in school with a lot of style! The Harajuku clothing store, "Thank You Mart" is collaborating with the Cheburashka brand, which is a...

The Trick To Having A Japanese Small Face

Do you know? A small, oval-shaped face with V-line jaw is the embodiment of femininity and delicateness. Pretty much all young women and sometimes even young men in Japan desire to have small faces known as kogao. According to the concept of the golden ratio aka hattou shin, ideally a person’s head should be one-eighth of the total height. The...

Who to follow on social networks to be trendy?

You dream all to put a foot in Harajuku, the holy place of fashionistas in Tokyo, but do you know who are the key figures of Japanese fashion? In this first part, drop your eternal (yes, let’s say it) images « clichés » of lolitas and decoras for the current real trend of Harajuku. Follow the next celebrities to miss nothing! Peco & Ryuchell Okuhira...

Asia Beauty Trend: How To Get Perfect Brows Without Makeup

Have you ever heard of eyebrow embroidery? Learn all about this new beauty trend that is making waves around the world. Wouldn't it be nice if you could have effortless perfect brows every time without any makeup. Eyebrows frame a person's face and accentuate the naturally beautiful features.  In fact, perfectly groomed eyebrows can make you look younger, giving you...

Asia Beauty Trend – How Japanese Women Upkeep Their Youthful Looks

Have you ever wondered how Japanese women (and men) upkeep their youthful looks? Their secret is dermal fillers. The global facial aesthetics market was worth US$2.5 billion in 2013 and – growing at an 11% CAGR from 2013 to 2020 – is expected to be worth US$5.4 billion by 2020. Unlike consumers in countries such as China and South Korea,...

15 Nail Art that will do wonders this winter

“Nail Art is the new Lipstick”. In Fashion all the quotes are always true, but never before one have been so out of time. Always trendy, no matter the season, the Nail Art is a must-have for every girl who’s taking care of every details. Take a look at this quick selection and get inspired for this winter too: Winter Wonderland: Try...

THE BODY SHOP JAPAN x Sebastian Masuda 

To celebrate its 25th anniversary, the brand THE BODY SHOP JAPAN offers a special line of products through an extraordinary collaboration with the master of the Kawaii culture: Sebastian Masuda (6%DOKIDOKI / Kawaii Monster Café, etc). With a collection of ultra-colored beauty products and a strong vision proclaiming that “Art can change the world”, discover this amazing collaboration, available on sale this...

Vogue Fashion’s Night Out 2015 – Japan

Glitz, glamour and glitter: join the Tokyo fashion world’s most important annual extravaganza as fashionistas, models, editors, stars and designers flood the boutiques of Omotesando for Vogue Fashion’s Night Out. Vogue editor-in-chief Anna Wintour conceived Fashion's Night Out as a globe-straddling nocturnal celebration of the glories of haute couture (and its related pastime, shopping). This year in Tokyo, the 12th of...

Neo-Gal Revolution

Do you remember this fashion style born in the early 90's called Gal (or Gyary ギャル)? When the Gals were popular, all of the adepts of this style were tanning their skin, dying their hair to gold and brown, and wearing impossible platform shoes with even more awesome clothes. With famous magazines such as EGG and Popteen, bringing new looks each month,...
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